Task 8: Film Review Case Study - Film Review 3

Task 8: Film Review Case Study - Film Review 2

Task 8: Film Review Case Study - Film Review 1

Task 8: Poster Case Study - Poster 3

Task 8: Poster Case Study - Poster 2

Task 8: Poster Case Study - Poster 1

Print Product Group Pitch

What the audience liked:

• The layout of the rough film poster I had created and placed onto the prezi.
• The colour scheme, in general the audience that it did compliment each other well and suited the genre of horror.

Action Points:

• Do a studio photoshoot as a location shoot would be too difficult to edit.
• As we are doing a studio photoshoot, we should create a photography call sheet.
• Take into account that conventions such as the masthead should be bigger within the film poster.
• Design the layout of film review and film poster.
• For the film poster, use font 1 (the first font we displayed on the 'fonts we could use' page)

Implementation:

• I will create the photography call sheet.
• The whole group will go to the photoshoot to set up lighting and take different camera shots.
• I will be creating the film review so I need to do the layout of that whilst James needs to do the layout of the film poster.

How useful was this feedback:

• This feedback was useful because we were able to ask the audience about the fonts they liked best. This allowed us to plan ahead when making the film poster.
• We got confirmation from the audience that our colour scheme was good so we will be using them in both print products which would allow us to have a clear colour scheme we have stuck throughout our film and print products.

Pitch for Magazine Poster & Review

Looking for Magazine Case Studies

For task 8 we have to look for:

3 Film Posters – Linked to your choice of genre, style and narrative.

Look at things like image, text, genre and branding.

3 Film Reviews – Film reviews online and print are have different conventions so we will be using print ones.

Looking at the journalism, layout and how it is structured. Genre shouldn’t matter.

Look at things such as branding, star rating etc.

So today I was looking for film posters and film reviews that I could use for task 8 and photocopying them.

Rough cut to final video: Evaluation of audience feedback

This is a prezi evaluation I have created from my Audience Feedback during the Rough Cut to the final video. Although I had already evaluated the rough cut feedback on the actual post, I decided to post this evaluation here to show which points I was able to address from the Audience Feedback and which points I was unable to address.

FINAL FILM - "Shutter"

Here is the final version of my film.

Editing: Day Ten

In this editing session we were applying the final touches to the film.

One of the final touches we needed to do was to create credits which showed who done what in our film and to give recognition to our actors.

The way of doing credits was similar to the title however we created an effect to make it scrolling credits.

We put the credits at the end of the timeline to close out the film.

We also changed the name of our film to something more appropriate to the film as we got feedback saying the name 'Eventide' did not go along with our film. We decided to name it 'Shutter' however we did not have the time to create the same effect that we did for Eventide.

Editing: Day Nine

During this editing session we also done another effect we wanted to do since the beginning of our filming. As our film was heavily based on cameras, we wanted to be able to create a shutter effect when our actor is taking pictures as part of the film. However it was not as simple as creating an effect so we had to find a way to do it which took us a while as we had complications finding a good solution.


Eventually we came up with a solution which was to click on the clip and use the 'Motion' video tab. We then used the crop section on this. In the crop section we had to create intervals and control the top half and bottom half of the screen. For the top and bottom we created the same intervals in order to make the shutter symmetrical and meet in the middle at the same point and immediately going back to normal just like a camera. We done a few of these shutters to show our actor taking pictures. Pictures showing us doing this will be below along with a video to show how it looks in the film.

Editing: Day Eight - Effects

In our editing session today, we wanted to focus on effects for our film.

One of the effects we wanted to create in our film from the start was for the 'researching' scene in our film. We wanted to have a clip of where our actors face was shown even whilst he was researching so that our audience could see his facial expressions and reactions to what is happening in the film.

To do this we overlapped the two scenes we wanted to put together, one on top and one of bottom, we then proceeded to changing the opacity of one of the scenes to create a 'transparent' effect in which you could see his face even though he was on the laptop.

We also done other effects during this session such as some video filters. We used video filters mainly when the 'mysterious' figure is shown up in which the screen would go blurry and the colour would distort a bit. Although it is not apparent in the picture I will show below, it will be clearly evident in our final showing of the video.

Another effect we used was video transitions. We mainly used this during action cuts in our film to move our character from one place to another. We found it to be effective as it would shorten certain parts of our film which would have been too long if we were to leave it as they were.

Editing: Day Seven

During this editing session we focused on making our scenes shorter, we got constructive criticism for this during our rough cut presentation so we listened and decided to cut it down in term of narrative so that the scenes would be more suitable, especially at the beginning of the film where our characters 'getting ready' scene is too long.

Firstly we were cutting by just simply shortening the clips by dragging it in however during this session we came across a good tool called the 'Razor Blade Tool' which was accessible from the Final Cut Pro toolbar.

The process of using this tool was to hover over the section you wanted to cut, a line was drawn by the editing software here to show where it would cut off. From here when you click a red mark was created which split the clip into different sections, from here you would just click on one of them and highlight it and press 'Delete' on the keyboard as shown below.

By doing this I was able to get more precise cuts for the film as instead of dragging it I could align it with the suitable time where I wanted to cut it. It was also more convenient as it would move everything following to still be continuous with the clip.

Editing: Day Six

During this editing session we decided to focus on music and sound. This was a point we needed to address from the feedback we had gotten from the class so we decided to do now to give our film more suspense.

As I now got copyright clearance from The Secession, I was able to freely use their content in my videos as long as I provided credit in the video description. Also I used copyright free music we downloaded from YouTube using a converter into Final Cut Pro. This allowed us to use the music in the editing software.

During the editing of the music, we found out that sometimes the music would not match the scene as it would just go into the clip with high volume out of nowhere, so we needed to find a way to fade in the music so that it would slowly go into the scene.

There was a technique we learned with the help of tutorials to achieve this effect. To do this, we used the 'Pen Tool' which could be selected from the Final Cut Pro toolbar. We would then use this pen tool on the red line that goes across every clip and create these dots which allowed us to adjust the decibels of the sound (the lower the decibels the lower the sound). The process of me doing this is shown below.

We also saw that this could be applied to our actual camera footage so we did end up lowering some background sound from our actual footage such as when we said 'action' at the beginning of a scene and haven't cut it out properly and ambient sound that was too loud.

Permission to use copyright music [GRANTED]

After I sent an email to 'The Secession' in order to use their content, they have replied back allowing me to use their soundtracks as long as I add their credits to my video.

Music Copyright Permission

We will be mainly using soundtracks from a good studio called 'The Secession'. They provide soundtracks that can be used in trailers, films and commercials which would be more than suitable for our film.
However, their music was copyrighted. In order to use their music, I would have to contact them personally and ask for permission.

Firstly I went on their YouTube then clicked on their 'About' section and found their. website

 I then clicked on the 'Licensing' button and sent them a message here so that they could grant me a license to use their music.

I also clicked on 'Contact' which allowed me to send them a message to grant me usage of the music.

Editing: Day Five

Today, we added the title of the film to the video using Final Cut Pro.

We wanted to create an effect where each of the letters of the title fades in,in order to do this we had to time each lettering of the title to come in one after the other in 'title.psd'. We created the fading effect by using the fade in transition however we were able to control it by using the white dots on our line to control the speed of the fade to the actual letter.

The pictures below show that we had achieved the effect we wanted as you could see the letters fading in one after the other.

Feedback on the Rough Cut of our Film

What they liked:

•  The way the actor is portrayed.
•  Attention to detail with the camera, able to see him getting ready.
•  The scenes were well shot.

Our main action points will be to:

• Complete the editing as we were still in the process of editing.
• Cut out parts of the house scenes as it was too long.
• Build up to the forest scenes.
• Create more suspense to the film by adding in music.
• During the computer scene, film a reaction shot so we can convey the emotions going through the actors face to the audience.

Who will implement?

• Me and James, who are in charge of editing.

How useful was this feedback?

• The feedback was very useful because as we were still in the process of making the film, we could get their opinion so far on it so they could tell us how to improve it before we continue further. 
• By giving us constructive criticism, we were able to plan out what we should prioritise what we should do next during editing.

Rough Cut of Film & Update

We have began the process of editing our film, so far we have got a majority of the clips together however it is nowhere near the final product. This video will show how far we are so far in editing so there will be lots of unedited cuts we would need to produce and no sound, so you can hear raw footage sounds such as 'action'.
One reason for us posting this video now is because we will present this to the class to gather feedback on what we think we can improve on; so that as a group we could edit and improve any parts that we could.

Editing: Day Four

Today during editing we imported the new clips we had of the house scenes onto the mac we were using. This allowed us to begin editing the house scenes.

During this editing session we placed all of the scenes in however we did not have time to cut anything yet hence all the scenes and film seemed very long.

The reshoot of the House Scenes

After gathering all the equipment that is needed the day before, we were ready to film on the day we had set. We began filming at 10:00 and finished filming at 13:00.

These are some of the photos from the reshoot.

We found out that as we had experience from filming the house scenes before, it was much quicker to now film and we got all the scenes done in 3 hours in comparison to 5 hours in our first day of filming.
We also done the screencap scene where the article "BEWARE: Mysterious Figure seen walking through Epping Forest" in my blog was used.